The Journal

Ideas therapists haven't heard.

Designing health and wellness offers, driving practice growth, and accelerating your career. Written for psychotherapists in private practice.

Every Tuesday

One idea from outside our field, translated for the practice you actually run.

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Free. One email a week. Leave whenever you like.

Money

Latest

How do you raise your therapy rates without losing clients?

Raising your rate feels wrong because your brain is doing exactly what brains do. The five rules behind the fear, and the four moves that raise the number without losing the people.

July 25th, 2026

7 min read

Read the piece →

July 2026

Getting found

Is Psychology Today still worth it, and how do you get found now?

People start with AI now, then check your reviews before they book. Mentions became the new ranking, and that quietly handed the advantage to the small, specific practice.

July 22nd, 2026

7 min read

July 2026

Getting found

Is Psychology Today still worth it, and how do you get found now?

People start with AI now, then check your reviews before they book. Mentions became the new ranking, and that quietly handed the advantage to the small, specific practice.

July 22nd, 2026

7 min read

July 2026

No items found.

July 2026

No items found.

July 2026

No items found.

We can tell you exactly where your practice is leaking money.

The 18-point Practice Profit Checkup. On your real website, not a template.

- Three pricing leaks · the rate moves you can make in 30 days

- Two calendar gaps · the hours that are silently costing revenue

- One positioning move · the single shift that doubles inbound

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Free · The Profit Plan